The Challenge
- Your sales team depends on trade shows and word-of-mouth to find new distributors and buyers
- Identifying procurement contacts at target companies is slow and manual
- You miss opportunities because you do not know when a potential customer is expanding or starting new projects
- Your competitor gets the contract because they found the opportunity first
How Overton Helps
- Find distributors and buyers that match your ideal customer profile using filters like industry, size, and geography
- Monitor facility expansions, equipment purchases, and hiring activity to spot companies that need your products
- Automatically keep your prospect records current with verified contact information
- Send targeted outreach around trade shows, seasonal demand, and project timelines
Relevant Automations
- Local Prospector
- Hiring Monitor
- Sales Materials
- Cold Thread
Example Signals
- A target company breaks ground on a new facility and will need materials or equipment
- A manufacturer posts a procurement or purchasing role, indicating active buying
- A company in your industry switches suppliers, creating an opening for your products